{
  "id": "retail/online/web_search_trends_furniture_country",
  "generated_at": "2026-07-05T17:20:27.355653+00:00",
  "last_refresh": "2026-07-05",
  "source": "Google Trends, weekly search interest resampled to monthly mean. Country baskets are weighted across product groups using fixed furniture-group weights.",
  "source_description": "Monthly Google Trends index for a weighted furniture product search basket by country. Includes AT, BE, BG, CH, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IT, LT, LV, NL, NO, PL, PT, RO, RS, SE, SI, SK. Each country series is indexed to its own 2018 average.",
  "table_id": "retail/online/web_search_trends_furniture_country",
  "meta": {
    "indicator_name": "Serbia furniture product search trend",
    "indicator_description": "Monthly Google Trends index for a weighted furniture product search basket for Serbia. The series is indexed to its own 2018 average.",
    "title": "European furniture product web search trends by country",
    "description": "Monthly Google Trends index for a weighted furniture product search basket by country. Includes AT, BE, BG, CH, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IT, LT, LV, NL, NO, PL, PT, RO, RS, SE, SI, SK. Each country series is indexed to its own 2018 average.",
    "source": "Google Trends, weekly search interest resampled to monthly mean. Country baskets are weighted across product groups using fixed furniture-group weights.",
    "source_description": "Monthly Google Trends index for a weighted furniture product search basket by country. Includes AT, BE, BG, CH, CZ, DE, DK, EE, ES, FI, FR, GB, GR, HR, HU, IE, IT, LT, LV, NL, NO, PL, PT, RO, RS, SE, SI, SK. Each country series is indexed to its own 2018 average.",
    "visibility": "public",
    "updated_at": "2026-07-05T16:55:03.086850Z",
    "last_refresh": "2026-07-05",
    "table_id": "retail/online/web_search_trends_furniture_country",
    "topic": "Retail",
    "subtopic": "Online",
    "geo": [
      "rs"
    ],
    "geo_included": [
      "RS"
    ],
    "page_slug": "serbia-furniture-products-search-trend",
    "page_url": "/indicators/retail/online/serbia-furniture-products-search-trend/",
    "chart_type": "line",
    "series_type": "single",
    "frequency": "monthly",
    "units": "index (100=2018)",
    "legend": false,
    "featured_topic": false,
    "featured_subtopic": false,
    "featured_rank_topic": 5,
    "featured_rank_subtopic": 2,
    "chart_title": "Serbia Furniture Products Web Search Trend",
    "y_axis_label": "Index [2018=100]",
    "related_indicators": [
      {
        "title": "Serbia Furniture Retail Market Size",
        "url": "/indicators/retail/market-size/serbia-furniture-retail-turnover/",
        "label": "Market size"
      },
      {
        "title": "Serbia Furniture Consumer Market Size",
        "url": "/indicators/retail/market-size/serbia-furniture-consumer-market-size/",
        "label": "Consumer market"
      },
      {
        "title": "Serbia Furniture Production Market Size",
        "url": "/indicators/industry/market-size/serbia-furniture-production-turnover/",
        "label": "Production"
      },
      {
        "title": "European Furniture Products Search Trend",
        "url": "/indicators/retail/online/europe-furniture-products-search-trend/",
        "label": "Online"
      }
    ],
    "taxonomy_path": [
      "retail",
      "online",
      "product-search"
    ],
    "taxonomy_labels": [
      "Retail",
      "Online",
      "Product search"
    ],
    "taxonomy_nodes": [
      {
        "id": "retail",
        "label": "Retail",
        "has_page": true,
        "sort_order": 20
      },
      {
        "id": "online",
        "label": "Online",
        "has_page": true,
        "sort_order": 30
      },
      {
        "id": "product-search",
        "label": "Product search",
        "has_page": false,
        "sort_order": 10
      }
    ],
    "taxonomy_page_path": [
      "retail",
      "online"
    ],
    "taxonomy_page_labels": [
      "Retail",
      "Online"
    ],
    "taxonomy_collection": "product-search",
    "taxonomy_collection_label": "Product search",
    "entity": {
      "type": "country",
      "geo": [
        "RS"
      ]
    },
    "methodology_url": "/methodology-online-demand/",
    "methodology_label": "Online Demand Methodology",
    "data_hash": "0e3db24706e37d9453bbce677525692ec5e33d33dfb2a33552e40eedb01c2a83",
    "trend_summary": "In May 2026, the indicator reached 101.5 index points, compared with 94.9 index points in January 2018. The latest month changed by -6.9 index points from April 2026, while the full-period change was 6.6 index points. Across the available history, the range runs from 77.5 in March 2020 to 149.7 in August 2020. The latest observation sits between the period low and high, so it should be read against both the March 2020 trough and the August 2020 peak.",
    "trend_summary_generated_at": "2026-07-05T17:20:54.756820+00:00",
    "trend_summary_source": "fallback",
    "key_findings": [
      "In May 2026, Serbia's furniture product search interest at 101.5 index points remains close to its 2018 baseline, indicating cautious demand.",
      "With a recent drop of -6.9 index points from April 2026, current searches suggest softer early-stage purchase interest in furniture.",
      "This trend should be viewed alongside household replacement patterns, as the latest index sits between the March 2020 low and August 2020 high."
    ],
    "key_findings_source": "ai_rewrite",
    "key_findings_generated_at": "2026-07-05T17:20:57.989395+00:00",
    "chart_alt_text": "Line chart for Serbia Furniture Products Web Search Trend in index points. The series runs from 2018-01-01 to 2026-05-01; the latest value is 101.5 index points. The peak is 149.7 index points in 2020-08-01."
  },
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